Archive for October 6, 2008

iPhone – the Mini Movie Theatre

October 6, 2008 Leave a comment

Jeremy shows an easy way to turn your place ride into a mini-movie theatre, using an iPhone and a magazine.

Categories: lifehacks Tags: , ,

Practical Ideas for Social Computing

October 6, 2008 Leave a comment

Last spring I made a presentation at the Bazaarvoice Social Commerce Summit about practical ideas for retailers in the social space. Looks like a quick summary of the presentation made it to their blog today. Thanks!

By naming the presentation “practical” I hoped to convey the idea of learning by practice. The best way to enter the social commerce space is not by reading books, blogs, and the latest banter online. It is simply to do it. We learn much more by doing than by thinking about doing.

G.K. Chesterton once said, “Anything worth doing is worth doing badly.” What?

His inverted aphorism was written to turn conventional expectation on its head by pointing out the value of acting and not simply watching others act. We jump into the middle of fray. We make mistakes. We learn. We perfect. We get better.

Einstein follows a similar appeal by suggesting, “A person who never made a mistake, never tried anything new.” While I am a great believer in market testing, I think we may sometimes drown in data while we could actually be throwing a lifeline to a drowning person. Knowledge and charts and graphs and profiles and ideas are not enough.

So enjoy the Bazaarvoice summary, but hopefully you also be willing to step out and trying some things. Who knows? You might even discover something the gurus haven’t stumbled on yet, and you might just create the future.

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